Kodi ndizoyipa KUTI mugwire ntchito ndi wamalonda achinyengo?

Ben Chu

Pafupifupi aliyense akufuna kuti azigwira ntchito mwachindunji ndi fakitale, kuyambira chimphona chamitundu yosiyanasiyana mpaka wamalonda ang'ono, pazifukwa wamba: kudula munthu wapakati. Inakhala njira wamba kuti B2C alengeze mwayi wawo kuposa omwe amapikisana nawo kuyambira chiyambi pomwe. Kukhala wachidziwitso kumawoneka ngati chinthu chotsiriza chomwe ukufuna kuvomereza muubwenzi wamalonda. Koma taganizirani izi: Kodi mungafune kudumpha Apple ndikugula chimodzimodzi "iPhone" kuchokera ku Foxconn (ngati zingatheke)? Mwina ayi. Chifukwa chiyani? Kodi Apple si munthu wapakati? Zosiyana ndi ziti?

Potanthauzira lingaliro la "M2C" (Wopanga kwa ogula), zonse pakati paogula ndi fakitale zimawoneka kuti ndi zabodza komanso zoyipa zomwe amangoganiza kuti mwina angakugulitseni pamtengo wapamwamba. osapanga iPhone motsimikiza.koma Apple yodziwikiratu yowoneka si Yabwino chabe. Amapanga ndikugulitsa, amapanga ukadaulo ndi zina zotero. Mtengo umakhudzanso zonsezi zitha (ndipo mwina) kukhala zokulirapo kuposa mtengo wazikhalidwe + za anthu + pantchito. Apple imawonjezera phindu lapadera ku iPhone yomwe mudapeza, yomwe imakhala yoposa ndiye zitsulo ndi ma elekitrononi okhac mabwalo. Kuonjezera phindu ndiye chinsinsi chotsimikizira "middleman".China_sourcing_negotiation_contracts_and_payments

Ngati tingapite ku malingaliro a kapangidwe ka 4P, ndizowonekeratu kuti 3 P, "Position" kapena njira yotsatsira ndi gawo la phindu. Pali mtengo ndi mtengo wothandiza kuti makasitomala azindikire zomwe zilipo komanso kufunika kwa malonda ake. Ndi zomwe anyamata ogulitsa amachita. Pabizinesi yathu yodziwika bwino, amalemba ganyu kuti atsekere panganoli mothandizidwa ndi zomwe mukufuna. Kodi munthu wogulitsa fakitale ndi wanzeru? Ayi, mwina palibe amene angaziganizire. Komabe, pomwe anthu ogulitsa amalandila ndalama kuchokera ku mgwirizano womwe umachokera phindu kapena mbali zonse ziwiri za mgwirizano, bwanji simukumuwona ngati "wosafunikira"? Mungasangalale chifukwa chogwira ntchito molimbika kwa munthu wogulitsa, kudziwa kwake pankhaniyo ndi katswiri wake kuti athetse vuto lanu, ndipo mukuvomereza bwino kuti akamakuthandizani bwino, kampani yake ikamamulipira chifukwa chogwira ntchito yabwino kwambiri.

Ndipo nkhaniyo ikupitirira. Tsopano wogulitsa akuchita bwino kwambiri kotero adaganiza zoyamba bizinesi yake ndikugwira ntchito ngati wogulitsa payokha. Chilichonse chimakhalabe chofanana kwa kasitomala, koma akukhala katswiri weniweni tsopano. Alibe ntchito yochokera kwa abwana ake. M'malo mwake, adachita bwino kuchokera pakusiyana kwamitengo pakati pa fakitale ndi kasitomala. Kodi inu, monga kasitomala, mudzayamba kumva kukhala wopanda nkhawa, ngakhale atapereka mtengo womwewo pazogulitsa zomwezo mwinanso mwina angachite bwino kuposa kale? Ndikusiyirani owerenga magaziniyi funso ili._DSC0217

Inde, amoni amatenga mitundu yambiri, ndipo si onse omwe ndi zovulaza. Back kwa nkhani ya pre yangankhani yoopsa, bambo wakale wa ku Japan adathandizadi kuti ntchitoyi ichite bwino. Anamvetsetsa zofunikira za chimaliziro cumomer kwambiri.kukhulukira upangiri wake, kutchera khutu kuzinthu zazing'ono zilizonse, ndikulimbikitsanso kufanana kwa mbali zonse ziwiri. Titha kupulumuka popanda iye, inde. Komabe, kukhala naye pakati kumatipulumutsa mphamvu zambiri ndi chiwopsezo. Zomwezi zimagwiranso kwa kasitomala womaliza, yemwe anali ndi chidziwitso chochepa pakugwira ntchito ndi othandizira ochokera ku China. Adawonetsa kufunikira kwake kwa ife ndipo adatilemekeza, ndipo nawonso amapindula.

Kodi akutenga nkhani yanji? Middleman zabwino? Ayi, sizomwe ndikutanthauza. M'malo mwake ndimalakalaka kuti, m'malo momakayikira ngati wopereka wanuyo ali wopusa kapena ayi, amakayikira phindu lake. Zomwe amachita, momwe amalandirira, luso lake ndi zopereka, ndi zina zotero. Monga katswiri wowongolera, nditha kukhala ndi azungu, koma onetsetsani kuti amagwira ntchito molimbika kuti apeze malo ake. Kusunga munthu wanzeru ndikwabwino kuposa kukhala ndi antchito osafunikira.


Nthawi yoyambira: Jun-20-2020
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